May 27, 2009
by admin
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Today I wanted to talk about Google Analytics. If you any of you are NOT using Google Analytics, please stop now and create a account. It’s free and extremely easy to add to your sites and the information you can get from this is amazing! You can learn more here:
http://services.google.com/analytics/tour/index_en-US.html
One of the big features I like to go over is the “Traffic Sources Overview” report. Viewing this report will give you Keywords analytics. What did users type to reach my sites. Generally, it shouldn’t be a surprise. If you have a site about widgets, you might expect to see “Widget” as a keyword. But, if you adjust the report to view a larger span of time, you might find some interesting keywords. For example you might find specific or long tail keywords like “xyz widget 123”, or more generalized terms like “automotive widgets”.
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